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Showing posts from August, 2020

10 Best Work From Home/Remote Work Tools In COVID-19

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  10 Best Work From Home/Remote Work Tools In COVID-19 The world is living in challenging times. The coronavirus (COVID-19) outbreak is having a huge impact on our lives. Everyone had to adapt the way they work, and, even simpler than that, the way they behave in society, in order to keep themselves and their families safe. Work from home or remote work is a concept in business and service delivery that aims at non-stop access to digital marketing services for customers via remote means. COVID-19 has led to the closure of most institutions and organizations so working remotely is the only way to keep services interrupted. 1. Google G-Suite Google is known for providing compelling digital solutions to most of today’s productivity challenges organizations, institutions, and even governments confront. Google G-suite is one such offering with solutions for email, word processing, spreadsheets, presentation decks, shared calendars, cloud storage, etc. Special Pros · Let work...

User experience design fundamentals

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  User experience design fundamentals UX design process doesn’t just give users an intuitive and pleasurable experience — it poses an opportunity for designers to iterate and improve their designs. “UX”, or “user experience”, is how a user feels when they use a specific product or service. It encompasses a variety of feelings including emotion, senses, and physical interaction. SER RESEARCH o User research focuses on understanding user behaviors, wants, needs, and motivations through observation, task analysis, and other feedback methodologies. The types of user research you can or should perform will depend on the type of site, system or app you are developing. Other considerations are your timeline, and your environment. o The most common mistake made without this step is assuming that we are the user or customer. Or even worse, letting the client assume they are their user or customer. o Techniques that we like to use are: o Interviews o Surveys and Questionnaires ...

Importance of Colors In Graphic Design

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  Importance of Colors In Graphic Design To get your message across, you must pay attention to all the elements at your disposal. With the help of these six tips, your graphic design poster will be more fluid, unified and persuasive. Color plays a major part in the correct reflection of your brand. This visually obvious yet subtle application has a significant impact on the way a brand is perceived by the public. No matter if you’re designing a brand for yourself, a small company, or a corporation the effects of color will not discriminate based on how much cash you have to start. When looking at color options for your brand it’s always best to take a look at other brands to get a clear idea on how color schemes play a part on the perception of brand perception. A company with strong brand recognition, altering the color scheme where it is expected to be maintained can have dangerous results. Color is powerful. It influences not only how people feel, but what they do. The psyc...

Crafting your brand story — Storytelling Techniques for a Better Brand Story

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  Crafting your brand story — Storytelling Techniques for a Better Brand Story Storytelling is a powerful technique for building relationships. It’s an age-old concept that brings people together and keeps them engaged. It doesn’t matter where in the world you’re based or how much funding your start-up has. Storytelling Techniques for a Better Brand Story , Human-to-human connections are the heart and soul of business. At the end of the day, you’re dealing with people — your company is solving problems, alleviating pain points, and providing delightful customer experiences. Revenue is something that happens as a by-product of a sound business model and a positive customer experience. What I have learned is that the Story Cycle is a fundamental blueprint for the journeys we all experience and the tales we tell about our travels. Because stories are everywhere in our lives, we have found that business leaders who attend to their brands — like an author writes a book, or a d...