How To Become A Graphic Designer
How To Become A Graphic Designer

If you want to market your business by placing your logo on one of our promotional products or by designing print and online materials, you’ll need graphic design skills. Beginners and established artists alike can benefit from online resources created for graphic designers.
Whether you’ve dreamed of becoming a successful graphic designer or already achieved that particular dream, graphic design blogs are a great source of education, conversation and inspiration.
Being the busiest, most impatient and easily-distracted society that has ever existed, effective design needs to be something special in order to make a lasting impact. Companies are now making more of an effort to utilise professional Graphic Designers to stand out from the crowd. Thanks to ongoing technological advancements, as a Graphic Designer, you have the opportunity to update your skills on a continual basis through graphic design courses.
What Kind of Work Does a Freelance Graphic Designer Do?
Graphic design touches on many different areas of entertainment and marketing. So, the next time you ask yourself, “What can I do with a graphic design degree?”, here are just a few examples of the types of projects you could work on as a freelance graphic designer:
- An animator creates images and illustrations that are meant to become moving pictures.
- Brand Identity Developer. A brand developer makes sure that the visual elements of a company’s logo, signage, packaging, media campaigns, etc. convey the message the brand is trying to disseminate to consumers.
- Broadcast designer. This person creates the content — graphic designs and electronic media — that are used in television productions via character generators.
- Illustrator. Illustrations can be for printed materials — books, magazines, etc., or for textiles, packaging, greeting cards, stationery, calendars, etc. Illustrators can use a variety of media to conceptualize and create their illustrations.
- Layout artist. This is the creative that makes sure the structure of the images and text in magazines, brochures, booklets, posters, etc. are pleasing to the eye, have the right flow, and fit the content of the article
- Logo designer. The logo, of course, is an image that represents a company and its key points.
- Multimedia developer. This is a graphic designer for motion, and may also edit images and sound.
- Visual Image Developer. This work is similar to illustration but instead of creating art through pencil and paper, paint, etc., they develop images through photography, image editing, or modeling.
- Visual Journalist. This is where infographics come from — visual representations of information that are used where concepts need to be explained quickly, such as signs, maps, articles, technical writing, etc.
- Web designer. This person creates the layout and graphics for web pages and is a key member of the web development team. They sometimes make decisions on content but are more focused on where/how things are placed, aesthetics, and continuity as browsers surf the site.
Depending on the specialization of the designer, the short answer is: anyone! Essentially, any business or company using visual communications could contract with a freelancing graphic designer for work.
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While some graphic designers take on full-time salaried positions with agencies or web development companies, the beautiful thing about graphic design is you really can work from anywhere. That means freelancing, working for yourself, is entirely doable. For freelancers, clients can be an entrepreneur in need of a single design, a small business in need of ongoing graphics, or an existing large company that needs work done but doesn’t have an in-house graphic design position. Your potential clients may include:
- Theatres
- Advertising/marketing firms
- Studios (including animation)
- Video game companies
- TV networks, shows, etc.
- Publishing houses
- Magazines and newspapers
- Public relations firms
- Stores and online businesses
- Educational institutions
- Government
- Charities and non-profit organizations
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